We Help Gym Owners Build A Very Profitable Business That Stands Out, Transforms Clients & Creates The Life They Envisioned.
We Help Gym Owners Build A Very Profitable Business That Stands Out, Transforms Clients & Creates The Life
They Envisioned.
Get Your Gym GPS Success Map
Step 1
We'll take your info to discover where you are in your business (point A) and what you "dream business" is (point B)
Step 2
We help you get clarity, develop a step-by-step plan (GPS) to get you to your dream business.
Step 3
Get coaching, guidance, and accountability every step of the way from coaches that have a proven track record of building the most successful gym; surrounded by a powerful community of successful gym owners.
Get Your Gym GPS Success Map
Step 1
We'll take your info to discover where you are in your business (point A) and what you "dream business" is (point B)
Step 2
We help you get clarity, develop a step-by-step plan (GPS) to get you to your dream business.
Step 3
Get coaching, guidance, and accountability every step of the way from coaches that have a proven track record of building the most successful gym; surrounded by a powerful community of successful gym owners.
The story goes like this...
Why You Started A Gym
You got into the business of coaching because you love helping people, just like we did. Along the way you realized that running a fitness business is challenging, and there’s a lot more to it than coaching and training.
You love coaching but then realized that with growing a gym there’s also scheduling, billing, cleaning, buying and up-keeping equipment, creating websites, figuring out marketing, content, sales processes, tracking key performance indicators, operations, hiring and developing teams, building systems, and a 100 other things in between that no one tells you about and you weren’t ready for or trained to do.
It’s overwhelming.
And since it’s overwhelming, it’s easy to focus on things you’re good at and enjoy, and put the blinders on towards the other things.
So you just focus on those hoping that
“doing what you do best”
will be enough and you’ll push through the challenges.
Our Principles to Guide You To Success:
We help gym owners get clarity, create a step-by-step plan, then coach, guide, and support them while keeping them accountable to take action, every step of the way. You'll get access to all our systems and playbooks on how we run our businesses along with frameworks we have used to help over 400+ gym owners build a gym of their dreams.
You will become a gym owner that builds a business that lasts.
Our compass for gym success is:
1. Coaching First
2. Unreasonable Service
3. Operational Excellence
4. Educate The Marketplace
5. Personal Leadership
We'll help you get clarity, create a plan specific to your business, and then guide, support, coach and keep you accountable to execute that plan. This is a "full contact coaching" experience that will help you become a powerful and successful gym owner as you will build the skills to create a gym that lasts.
Coaching vs. the Business of Coaching
But you’re not liking where you and the business are at. Over time that approach leads to the business not growing or creating the profits you deserve for putting in so much work.
Or you get burned out doing it all.
Many times it’s both.
The reality is that…
there is coaching…
and there is the...
business of coaching.
The former (being good at coaching) is a prerequisite to being able to do well in this industry long-term, but it doesn’t guarantee the type of success you’re striving for.
For that you need the combination of skills in coaching AND the business of coaching
(marketing, sales, systems, fulfillment, hiring, operations, development of team).
We had to learn this the hard buy as we struggled through all the challenges of a gym owner; from long days, working weekends and holidays, wearing all the hats, and then removing ourselves in parts of the business and building a great team, building operations and systems, and more (we also invested heavily in mentors that have been there and done that).
We have seen so many great coaches fall short in building a business they deserve, we made it our mission to guide gym owners to build successful businesses that stand the test of time.
Our Journey:
From Struggles to Success
Luka's Story
Luka is the founder and co-owner of the Vigor Ground gym in Ljubljana, Slovenia and owner of the Vigor Ground Fitness and Performance in Seattle, WA, both gyms recognized as leaders in coaching in each respective country, where they have cumulatively coached and transformed over 12,000+ clients in total since 2006. Luka is also the creator of Vigor Ground Fitness and Business Summit, one of the industry's most respected educational events for coaches and gym owners.
Luka has personally coached over 4,000+ clients from the highest level professional athletes in the NBA, NFL, UFC, MLB college and high school, and clients from every walk of life looking to achieve looking, feeling, and performing better.
Luka and Vigor Ground Fitness and Performance have been featured in Men's Health, Stack Magazine, Onnit Magazine, Entrepreneur Magazine, HBO Real Sports, Precision Nutrition, as well as CBS, FOX, USA Today, ABC and KING5 New Day NW as Seattle’s top fitness expert. Luka speaks nationally and internationally on the topics of fitness and performance, mindset, building a business and brand; and has personally spoke in front of many people on stages with names such as Ed Mylett, Tom Bilyeu, Alex & Leila Hormozi, Jen Gottlieb, Garret J. White, Shawn Stevenson, and many more. Luka has been coaching gym owners for the last 13 years and helping 1000's build businesses they love, impact a lot of people, create big profits, and stand the test of time. This has been a purposeful mission that led him to partner with Andy McCloy and create the Built To Last Gym mentorship program.
Andy's Story
Andy McCloy is a renowned performance coach, entrepreneur, and the driving force behind BCI (Body Creations, Inc.), celebrated for his comprehensive approach to athletic performance, personal development, and overall health. With a rich history of transforming lives through customized training programs, Andy emphasizes the integration of physical training, mindset, recovery, and nutrition to achieve lasting results.
A leader and innovator in the fitness space, Andy’s expertise has positioned him as a trusted advisor and mentor, inspiring both clients and professionals across the industry.
The story goes like this...
Why You Started A Gym
You got into the business of coaching because you love helping people, just like we did. Along the way you realized that running a fitness business is challenging, and there’s a lot more to it than coaching and training.
You love coaching but then realized that with growing a gym there’s also scheduling, billing, cleaning, buying and up-keeping equipment, creating websites, figuring out marketing, content, sales processes, tracking key performance indicators, operations, hiring and developing teams, building systems, and a 100 other things in between that no one tells you about and you weren’t ready for or trained to do.
It’s overwhelming.
And since it’s overwhelming, it’s easy to focus on things you’re good at and enjoy, and put the blinders on towards the other things.
So you just focus on those hoping that
“doing what you do best”
will be enough and you’ll push through the challenges.
The Struggles of Gym Ownership
We help gym owners get clarity, create a step-by-step plan, then coach, guide, and support them while keeping them accountable to take action, every step of the way. You'll get access to all our systems and playbooks on how we run our businesses along with frameworks we have used to help over 400+ gym owners build a gym of their dreams.
You will become a gym owner that builds a business that lasts.
Our compass for gym success is:
1. Coaching First
2. Unreasonable Service
3. Operational Excellence
4. Educate The Marketplace
5. Personal Leadership
We'll help you get clarity, create a plan specific to your business, and then guide, support, coach and keep you accountable to execute that plan. This is a "full contact coaching" experience that will help you become a powerful and successful gym owner as you will build the skills to create a gym that lasts.
Coaching vs.
the Business of Coaching
But you’re not liking where you and the business are at. Over time that approach leads to the business not growing or creating the profits you deserve for putting in so much work.
Or you get burned out doing it all.
Many times it’s both.
The reality is that…..
….there is coaching….
….and there is the
business of coaching.
The former (being good at coaching) is a prerequisite to being able to do well in this industry long-term, but it doesn’t guarantee the type of success you’re striving for.
For that you need the combination of skills in coaching AND the business of coaching
(marketing, sales, systems, fulfillment, hiring, operations, development of team).
We had to learn this the hard buy as we struggled through all the challenges of a gym owner; from long days, working weekends and holidays, wearing all the hats, and then removing ourselves in parts of the business and building a great team, building operations and systems, and more (we also invested heavily in mentors that have been there and done that).
We have seen so many great coaches fall short in building a business they deserve, we made it our mission to guide gym owners to build successful businesses that stand the test of time.
Our Journey:
From Struggles to Success
Luka's Story
Luka is the founder and co-owner of the Vigor Ground gym in Ljubljana, Slovenia and owner of the Vigor Ground Fitness and Performance in Seattle, WA, both gyms recognized as leaders in coaching in each respective country, where they have cumulatively coached and transformed over 12,000+ clients in total since 2006. Luka is also the creator of Vigor Ground Fitness and Business Summit, one of the industry's most respected educational events for coaches and gym owners.
Luka has personally coached over 4,000+ clients from the highest level professional athletes in the NBA, NFL, UFC, MLB college and high school, and clients from every walk of life looking to achieve looking, feeling, and performing better.
Luka and Vigor Ground Fitness and Performance have been featured in Men's Health, Stack Magazine, Onnit Magazine, Entrepreneur Magazine, HBO Real Sports, Precision Nutrition, as well as CBS, FOX, USA Today, ABC and KING5 New Day NW as Seattle’s top fitness expert. Luka speaks nationally and internationally on the topics of fitness and performance, mindset, building a business and brand; and has personally spoke in front of many people on stages with names such as Ed Mylett, Tom Bilyeu, Alex & Leila Hormozi, Jen Gottlieb, Garret J. White, Shawn Stevenson, and many more. Luka has been coaching gym owners for the last 13 years and helping 1000's build businesses they love, impact a lot of people, create big profits, and stand the test of time. This has been a purposeful mission that led him to partner with Andy McCloy and create the Built To Last Gym mentorship program.
Andy's Story
Andy McCloy is a renowned performance coach, entrepreneur, and the driving force behind BCI (Body Creations, Inc.), celebrated for his comprehensive approach to athletic performance, personal development, and overall health. With a rich history of transforming lives through customized training programs, Andy emphasizes the integration of physical training, mindset, recovery, and nutrition to achieve lasting results.
A leader and innovator in the fitness space, Andy’s expertise has positioned him as a trusted advisor and mentor, inspiring both clients and professionals across the industry.
Why listen to us
Between myself and Andy, we have close to a combined 50 years of coaching experience, while we have owned our gyms for over 40+ years combined.
I started my gym in Ljubljana, Slovenia close to 19 years ago as the first coaching membership gym in the country. It’s still the most successful coaching gym in the country with 15 full time employees and 500+ clients.
After I moved to Seattle, my brother and the team took and I worked at big box gyms before starting a garage gym, moving 3 different times as I outgrew the previous locations. In 2017 I bought a multi-million dollar 12,000 square foot building that now houses the Vigor Ground Fitness and Performance gym, along with 6 other businesses that I lease to.
Throughout my journey I have also built a prominent online education business, speak nationally and internationally, and have a real estate portfolio of investments.
Andy built BCI into a respected authority in youth and sports performance—developing countless high-level college athletes and professionals—while also growing a thriving general population program in Madison, Alabama. Operating out of a compact facility, he’s built a highly profitable, efficient gym that produces exceptional returns per square foot and allows him to work intentionally on the business rather than being trapped inside it. Very few gyms in the country operate with this level of efficiency, margin discipline, and operational clarity
I don’t say this to impress you, but to impress upon you, that we have built gyms that last, we love, stand out, create profits and financial security for our families and teams. We are coaches and gym owners love and we are proud of our "job description."
Most importantly, through this journey we have helped over 450 gym owners do the same in the last 12 years as we have been doing fitness business coaching and mentorship. We consider ourselves to be successful when our clients are successful and
win; and we guide them every step of the way until they do.
50+
Years of combined coaching experience
40+
Years of gym ownership
450+
Gym Owners we helped achieve a better life
Why listen to us
Between myself and Andy, we have close to a combined 50 years of coaching experience, while we have owned our gyms for over 40+ years combined.
I started my gym in Ljubljana, Slovenia close to 19 years ago as the first coaching membership gym in the country. It’s still the most successful coaching gym in the country with 15 full time employees and 500+ clients.
After I moved to Seattle, my brother and the team took and I worked at big box gyms before starting a garage gym, moving 3 different times as I outgrew the previous locations. In 2017 I bought a multi-million dollar 12,000 square foot building that now houses the Vigor Ground Fitness and Performance gym, along with 6 other businesses that I lease to.
Throughout my journey I have also built a prominent online education business, speak nationally and internationally, and have a real estate portfolio of investments.
Andy built BCI into a respected authority in youth and sports performance—developing countless high-level college athletes and professionals—while also growing a thriving general population program in Madison, Alabama. Operating out of a compact facility, he’s built a highly profitable, efficient gym that produces exceptional returns per square foot and allows him to work intentionally on the business rather than being trapped inside it. Very few gyms in the country operate with this level of efficiency, margin discipline, and operational clarity.
I don’t say this to impress you, but to impress upon you, that we have built gyms that last, we love, stand out, create profits and financial security for our families and teams. We are coaches and gym owners love and we are proud of our "job description."
Most importantly, through this journey we have helped over 450 gym owners do the same in the last 12 years as we have been doing fitness business coaching and mentorship. We consider ourselves to be successful when our clients are successful and
win; and we guide them every step of the way until they do.
50+
Years of combined coaching experience
40+
Years of gym ownership
450+
Gym owners we helped achieve a better life
FAQS
Who is this mentorship program for?
This is for gym owners, or coaches that are looking to open up a gym, that have at least 25-30 clients and want to build a gym with a 100+ clients that is highly profitable, a business they love, runs like a real business with top notch systems and operations, and will stand the test of time.
It's for gym owners who are serious about building a real business that impacts a lot of people while creating a lot of profit, having a true structure and operating system that reduces overwhelm and doesn't make you a slave to the business; all so you can build a life that you and your family envision.
You're ready and willing to do the work to change your business and your life.
Who is this mentorship not for?
This mentorship is not for someone just getting started in coaching, and does not have at least 25-30 clients. It's also not for people looking for a "quick fix" and a strategy to blow up their business.
This mentorship is about building a real business that stands the test of time so the mindset of trying to do something quickly and for a short amount of time is the opposite of what it takes to build something special.
This is also not for people that want a social media ad that promises you to get "100 leads fast." While we teach the marketing strategies.
We're real gym owners that have owned gyms for over 40+ years combined (and still do in real time so we know exactly what works and what doesn't, and not what worked 5 years ago) and helped over 400+ gym owners build a successful gym. This mentorship teaches what it REALLY takes and not what looks cool on social media.
How is the mentorship delivered?
The Built To Last Mentorship has live group calls twice per week with specific content, Q & A's, accountability, and actionable tasks for you to apply to your business. There is a Circle community where you can ask any questions, where you have access to all of Luka's and Andy's systems and Playbooks, and you can directly privately message Luka & Andy.
You also have the option to set up 1 on 1 calls with Luka and Andy directly.
2x a year we have a LIVE Mastermind event, once in Seattle, and another time somewhere in the south of the US (Austin, Dallas, Atlanta, Huntsville, Miami, Houston, San Antonio, etc..) where we create a special experience, bring our best knowledge and insights in presentations, bring in elite guest speakers; and where you connect with other successful gym owners on the same journey as you building their dream gym business.
This is considered "full contact coaching" where you get support every step of the way. Our mission is to help you win like we have helped hundreds of other gym owners.
What's different about the Built To Last Gym mentorship and other mentorships?
There are plenty of fitness business coaches and mentorships out there. I recommend you choose the ones that you most gravitate towards. I would also recommend that you choose the ones that have built what you want to build, in practice and not in theory.
If that's not us, cool, go with the person/program you most believe in.
Myself and Andy have built 3 gyms on two continents and 3 states:
Vigor Ground Slovenia (19 years)
Vigor Ground Seattle (16+ years)
BCI Fitness and Performance (20+ years)
All of them are still in business, very profitable, we are purposeful about them and enjoy the business; and we actively run them. Heck, we still coach because we love coaching. We've built the businesses to do exactly what we want to do, and we help other gym owners do the same.
One thing that is for sure is that we are coaches that built very successful gyms. We love coaching, we are obsessed with the product/service (coaching), which is why the first part of our guiding compass is "Coaching First" and we do something few mentorship programs do - also help with building the best possible coaching system (this tends to be an afterthought with most mentorship programs) for your gym (this is part of what helps gyms grow since the clients have better results and experience, and they stay longer and refer more).
We have stood the test of time, been there, done that, and still doing it. But even more importantly, over the last 12 years we have a track record of helping hundreds of other gyms owners build gyms that last.
Download Luka & Andy's 3 Powerful Step-by Step Playbooks To Get An Influx Of Cash, Generate Hot Leads, & Grow Your High
Ticket Memberships
They're free, you just have to drop us an e-mail and # below in exchange.
Deal? Deal. As a bonus we'll also send you weekly insights and tips on how to grow a gym business that lasts.
FAQS
Who is this mentorship program for?
This is for gym owners, or coaches that are looking to open up a gym, that have at least 25-30 clients and want to build a gym with a 100+ clients that is highly profitable, a business they love, runs like a real business with top notch systems and operations, and will stand the test of time.
It's for gym owners who are serious about building a real business that impacts a lot of people while creating a lot of profit, having a true structure and operating system that reduces overwhelm and doesn't make you a slave to the business; all so you can build a life that you and your family envision.
You're ready and willing to do the work to change your business and your life.
Who is this mentorship not for?
This mentorship is not for someone just getting started in coaching, and does not have at least 25-30 clients. It's also not for people looking for a "quick fix" and a strategy to blow up their business.
This mentorship is about building a real business that stands the test of time so the mindset of trying to do something quickly and for a short amount of time is the opposite of what it takes to build something special.
This is also not for people that want a social media ad that promises you to get "100 leads fast." While we teach the marketing strategies.
We're real gym owners that have owned gyms for over 40+ years combined (and still do in real time so we know exactly what works and what doesn't, and not what worked 5 years ago) and helped over 400+ gym owners build a successful gym. This mentorship teaches what it REALLY takes and not what looks cool on social media.
How is the mentorship delivered?
The Built To Last Mentorship has live group calls twice per week with specific content, Q & A's, accountability, and actionable tasks for you to apply to your business. There is a Circle community where you can ask any questions, where you have access to all of Luka's and Andy's systems and Playbooks, and you can directly privately message Luka & Andy.
You also have the option to set up 1 on 1 calls with Luka and Andy directly.
2x a year we have a LIVE Mastermind event, once in Seattle, and another time somewhere in the south of the US (Austin, Dallas, Atlanta, Huntsville, Miami, Houston, San Antonio, etc..) where we create a special experience, bring our best knowledge and insights in presentations, bring in elite guest speakers; and where you connect with other successful gym owners on the same journey as you building their dream gym business.
This is considered "full contact coaching" where you get support every step of the way. Our mission is to help you win like we have helped hundreds of other gym owners.
What's different about the Built To Last Gym mentorship and other mentorships?
There are plenty of fitness business coaches and mentorships out there. I recommend you choose the ones that you most gravitate towards. I would also recommend that you choose the ones that have built what you want to build, in practice and not in theory.
If that's not us, cool, go with the person/program you most believe in.
Myself and Andy have built 3 gyms on two continents and 3 states:
Vigor Ground Slovenia (19 years)
Vigor Ground Seattle (16+ years)
BCI Fitness and Performance (20+ years)
All of them are still in business, very profitable, we are purposeful about them and enjoy the business; and we actively run them. Heck, we still coach because we love coaching. We've built the businesses to do exactly what we want to do, and we help other gym owners do the same.
One thing that is for sure is that we are coaches that built very successful gyms. We love coaching, we are obsessed with the product/service (coaching), which is why the first part of our guiding compass is "Coaching First" and we do something few mentorship programs do - also help with building the best possible coaching system (this tends to be an afterthought with most mentorship programs) for your gym (this is part of what helps gyms grow since the clients have better results and experience, and they stay longer and refer more).
We have stood the test of time, been there, done that, and still doing it. But even more importantly, over the last 12 years we have a track record of helping hundreds of other gyms owners build gyms that last.
Download Luka & Andy's 3 Powerful Step-by Step Playbooks To Get An Influx Of Cash, Generate Hot Leads, & Grow Your High Ticket Memberships
They're FREE, you just have to drop us an e-mail and # below in exchange.
Deal? Deal. As a bonus we'll also send you weekly insights and tips on how to grow a gym business that lasts.
FAQS
Who is this mentorship program for?
This is for gym owners, or coaches that are looking to open up a gym, that have at least 25-30 clients and want to build a gym with a 100+ clients that is highly profitable, a business they love, runs like a real business with top notch systems and operations, and will stand the test of time.
It's for gym owners who are serious about building a real business that impacts a lot of people while creating a lot of profit, having a true structure and operating system that reduces overwhelm and doesn't make you a slave to the business; all so you can build a life that you and your family envision.
You're ready and willing to do the work to change your business and your life.
Who is this mentorship not for?
This mentorship is not for someone just getting started in coaching, and does not have at least 25-30 clients. It's also not for people looking for a "quick fix" and a strategy to blow up their business.
This mentorship is about building a real business that stands the test of time so the mindset of trying to do something quickly and for a short amount of time is the opposite of what it takes to build something special.
This is also not for people that want a social media ad that promises you to get "100 leads fast." While we teach the marketing strategies.
We're real gym owners that have owned gyms for over 40+ years combined (and still do in real time so we know exactly what works and what doesn't, and not what worked 5 years ago) and helped over 400+ gym owners build a successful gym. This mentorship teaches what it REALLY takes and not what looks cool on social media.
How is the mentorship delivered?
The Built To Last Mentorship has live group calls twice per week with specific content, Q & A's, accountability, and actionable tasks for you to apply to your business. There is a Circle community where you can ask any questions, where you have access to all of Luka's and Andy's systems and Playbooks, and you can directly privately message Luka & Andy.
You also have the option to set up 1 on 1 calls with Luka and Andy directly.
2x a year we have a LIVE Mastermind event, once in Seattle, and another time somewhere in the south of the US (Austin, Dallas, Atlanta, Huntsville, Miami, Houston, San Antonio, etc..) where we create a special experience, bring our best knowledge and insights in presentations, bring in elite guest speakers; and where you connect with other successful gym owners on the same journey as you building their dream gym business.
This is considered "full contact coaching" where you get support every step of the way. Our mission is to help you win like we have helped hundreds of other gym owners.
What's different about the Built To Last Gym mentorship and other mentorships?
There are plenty of fitness business coaches and mentorships out there. I recommend you choose the ones that you most gravitate towards. I would also recommend that you choose the ones that have built what you want to build, in practice and not in theory.
If that's not us, cool, go with the person/program you most believe in.
Myself and Andy have built 3 gyms on two continents and 3 states:
Vigor Ground Slovenia (19 years)
Vigor Ground Seattle (16+ years)
BCI Fitness and Performance (20+ years)
All of them are still in business, very profitable, we are purposeful about them and enjoy the business; and we actively run them. Heck, we still coach because we love coaching. We've built the businesses to do exactly what we want to do, and we help other gym owners do the same.
One thing that is for sure is that we are coaches that built very successful gyms. We love coaching, we are obsessed with the product/service (coaching), which is why the first part of our guiding compass is "Coaching First" and we do something few mentorship programs do - also help with building the best possible coaching system (this tends to be an afterthought with most mentorship programs) for your gym (this is part of what helps gyms grow since the clients have better results and experience, and they stay longer and refer more).
We have stood the test of time, been there, done that, and still doing it. But even more importantly, over the last 12 years we have a track record of helping hundreds of other gyms owners build gyms that last.
Download Luka & Andy's 3 Powerful Step-by Step Playbooks To Get An Influx Of Cash, Generate Hot Leads, & Grow Your High Ticket Memberships
They're free, you just have to drop us an e-mail and # below in exchange.
Deal? Deal. As a bonus we'll also send you weekly insights and tips on how to grow a gym business that lasts.
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